- Templates, Copy, Strategy, Full Flows

I take care of the entire process from brainstorming to inbox

7 emails Marilla made for various things including promos, newsletters, and anncouncements
An email Marilla designed and wrote for skin calm to bring more personality to the brand

The Goal

Bring more personality to the SkinCalm brand. We wanted to pivot from the cold, bland format of previous marketing emails.

How I Used Copywriting to Achieve This

  • Attention Grabbing & Compelling CTAs
  • Strong Hooks in Subject, Previews, & Headlines
  • Persuasive, Clear, & Concise Copy
  • Creative yet Relevant
An email Marilla designed and wrote for skin calm to bring more personality to the brand

The Goal

Bring more personality to the SkinCalm brand. We wanted to pivot from the cold, bland format of previous marketing emails.

How I Used Copywriting to Achieve This

  • Attention Grabbing & Compelling CTAs
  • Strong Hooks in Subject, Previews, & Headlines
  • Persuasive, Clear, & Concise Copy
  • Creative yet Relevant
An email Marilla designed and wrote for skin calm to bring more personality to the brand

The Goal

Bring more personality to the SkinCalm brand. We wanted to pivot from the cold, bland format of previous marketing emails.

How I Used Copywriting to Achieve This

  • Attention Grabbing & Compelling CTAs
  • Strong Hooks in Subject, Previews, & Headlines
  • Persuasive, Clear, & Concise Copy
  • Creative yet Relevant
And email Marilla designed and wrote to highlight the pre sale deals apollo was offering for some upgrade kits

The Goal

Creative a captivating, easy to scan email that is aligned with the dark, clean, modern aesthetic of Apollo's brand.

How I Used Design to Accomplish This Goal

  • Layout That's Easy to Scan Instantly
  • Only Used Color in the CTAs to Direct Attention and Drive Action
  • Advanced Color Capabilities Such as Button Hover Colors and Dark Mode Overrides
And email Marilla designed and wrote to highlight the pre sale deals apollo was offering for some upgrade kits

The Goal

Creative a captivating, easy to scan email that is aligned with the dark, clean, modern aesthetic of Apollo's brand.

How I Used Design to Achieve This

  • Layout That's Easy to Scan Instantly
  • Only Used Color in the CTAs to Direct Attention and Drive Action
  • Advanced Color Capabilities Such as Button Hover Colors and Dark Mode Overrides
And email Marilla designed and wrote to highlight the pre sale deals apollo was offering for some upgrade kits

The Goal

Creative a captivating, easy to scan email that is aligned with the dark, clean, modern aesthetic of Apollo's brand.

How I Used Design to Achieve This

  • Layout That's Easy to Scan Instantly
  • Only Used Color in the CTAs to Direct Attention and Drive Action
  • Advanced Color Capabilities Such as Button Hover Colors and Dark Mode Overrides
An email Marilla designed to guide new users through all the helpful, free resources Rider Guide has to offer

The Goal

Get every new subscriber familiar with Rider Guide's many resources and collect first party data at the same time.

How I Executed This Goal

  • Construct Responsive Email Templates Using Figma
  • Transfer HTML Content to Klaviyo and Create an Email Automation Sequence
  • Modify HTML for First Party Data Collection in a Way That Avoids Triggering Spam Filters.
An email Marilla designed to guide new users through all the helpful, free resources Rider Guide has to offer

The Goal

Get every new subscriber familiar with Rider Guide's many resources and collect first party data at the same time.

How I Executed This Goal

  • Construct Responsive Email Templates Using Figma
  • Transfer HTML Content to Klaviyo and Create an Email Automation Sequence
  • Modify HTML for First Party Data Collection in a Way That Avoids Triggering Spam Filters.
An email Marilla designed to guide new users through all the helpful, free resources Rider Guide has to offer

The Goal

Get every new subscriber familiar with Rider Guide's many resources and collect first party data at the same time.

How I Executed This Goal

  • Construct Responsive Email Templates Using Figma
  • Transfer HTML Content to Klaviyo and Create an Email Automation Sequence
  • Modify HTML for First Party Data Collection in a Way That Avoids Triggering Spam Filters.
Marilla possesses an impressive and uncanny ability to craft personalized solutions for brands. Upon joining Rider Guide, she quickly filled crucial needs for marketing and design that had been vacant for 2 years. Within just a couple of months, she built email blasts & flows from scratch, designed a wide array visual media from thumbnails to graphs, and executed a full rebrand. She’s proactive, adaptive, and pretty cool.
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Ramier Jones
Senior Operations Manager - Rider Guide

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